American Translators Association, 56th Annual Conference, Miami, USA

Client Satisfaction Surveys for Freelance Translators

During an unusually slow period, the speaker sent out a satisfaction questionnaire with the goal of bringing his services more in line with his clients’ requirements. The research he conducted on this type of survey to choose the right questions to ask gave him a totally new perspective on how his clients perceive the quality of his services.

Michael Farrell is primarily a freelance translator and transcreator. Over the years he has acquired experience in the cultural tourism field and in transcreating advertising copy and press releases, chiefly for the promotion of technology products. Besides this, he is also an untenured lecturer in post-editing, machine translation and computer tools for translators at the International University of Languages and Media (IULM), Milan, Italy, the developer of the terminology search tool IntelliWebSearch, a qualified member of the Italian Association of Translators and Interpreters (AITI) and a member of Mediterranean Editors and Translators.

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